Client Centered Product Development

"Client-centered product development: New twists on an old theme."

The webinar will examine the concepts of human-centered design (HCD) and behaviour marketing and explore how financial service providers have begun to apply these concepts not only to their product design, but also to their product communication and delivery... with exciting results. Furthermore it will lay the foundation for discussions that will take place during the MicroLead Expansion workshop end of February.

To watch the webinar in two parts select: Part 1 and then Part 2. You will have to enter your full name and email in order to view the webinar.

Date: February 12, 2014
Organizer: MicroLead Expansion, an UNCDF programme
Length: 1.5 hours